A casual investing platform that reduces information overload in personal finance by democratizing knowledge used to make advantageous stock trades.

Copycat logo and wordmarkCopycat logo and wordmark

My contributions


Copycat was a submission to the New Venture Development Project at the University of Washington in the class Introduction to Entrepreneurship (ENTRE 370).

After listing the social issues that our class thought were largest and most pressing, our group of 5 scoped wealth inequality” down to the massive imbalance of of stock ownership by the between the richest and poorest Americans.

We developed the idea for Copycat as a simple solution that could quickly give consumers a return on investment while addressing what we thought was the actual root of the problem.


How Copycat worksHow Copycat works

Copycat invests a user’s money based on a strategy called Congress Long/Short”– buy what they (congress) buys and sell what they sell.

Information would be scraped from the US Clerk’s Office where congresspeople are required to report their activity, and sent the information to, an API which would execute the trade.

Based on 5 user interviews, we would expect users to invest between a few hundred and a few thousand dollars (but no more) and pay around $10 a month to access Copycat.

Copycat’s value comes from the automation of the trades. There’s not much better than being able to make money off of information that’s free!

Beyond the flagship offering, we intended to work on offering copy-trading” patterns for specific politicians and further education about personal finance which we believe would be solving the underlying problem– the huge gap in knowledge about investing between the richest and poorest Americans.


Design Considerations

First draft design spec for CopycatFirst draft design spec for Copycat


This felt like the first project I’ve worked on that I felt motivated to work on after completing it in class. Copycat felt like something that MSCHF would endorse, and our professor encouraged us to lean into the mischievous Robin-Hood-esque nature of our hypothetical company.

Doing research around the legality of this product showed me how complicated finance and the industry/technology that surrounds it is. Alongside medicine, it is one of the most heavily regulated industries which makes it difficult to make significant change in.

That said, it was fun to approach a new challenge, and comment about how as long as corruption in congress continued, the investments of our potential users would remain safe.


Added June 17, 2023 under Design

About Design Business
Jonah Foss